Christian Dior were establisted by ChristianDior in France in 1946.
Designers of Christian Dior:
1946-1957: ChristianDior
1957-1960: YvesSaintLaurent
1960-1989: MarcBohan
1989-1996: GianfrancoFerre
1996-present: JohnGalliano
In the earlier of 1920's, Mr. Dior's family, whose fortune was derived from the manufacture of fertilizer, had hopes he would become a diplomat, but Dior only wished to be involved in the arts, mostly fashion, but sketching as well.
To make money, he sold his fashion sketches for about 10 cents each. After leaving school he received money from his father so that in 1928 he could open a small art gallery. After a family financial disaster that resulted in his father losing his business, Dior was forced to close the gallery.
From 1938 he worked with Robert Piguet and later joined the fashion house where he and Pierre Balmain were the primary designers. For the duration of World War II, Christian Dior dressed the wives of the Nazi officers and French collaborators.
In 1945 he went into business for himself, backed by Marcel Boussac, the cotton-fabric magnate. The actual name of the line was Corolle (roughly petal in French), but the phrase New Look was coined for it by Carmel Snow, the editor-in-chief of Harper's Bazaar. Dior's designs were more voluptuous than the boxy, fabric-conserving shapes of the recent World War II styles, influenced by the rations on fabric.
He was a master at creating shapes and silhouettes; His look employed fabrics lined predominantly with percale, boned, bustier-style bodices, hip padding, wasp-waisted corsets and petticoats that made his dresses flare out from the waist, giving his models a very curvaceous form. The hem of the skirt was very flattering on the calves and ankles, creating a beautiful silhouette. Initially, women protested because his designs covered up their legs, which they had been unused to because of the previous limitations on fabric.
There was also some backlash to Dior's designs form due to the amount of fabrics used in a single dress or suit--during one photo shoot in a Paris market, the models were attacked by female vendors over the profligacy of their dresses--but opposition ceased as the wartime shortages ended. The New Look revolutionized women's dress and reestablished Paris as the center of the fashion world after World War II.
Resource from : Wikepedia
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